Experiments in Marketing

Following the advice that “Twitter sells books” I have been concentrating on developing marketing campaigns to advertise my short story collections available on Amazon Kindle.

There’s something for everyone: horror & dark fantasy and erotica (okay…smut! smutty smut!)

I’ve been trying to create enticing blurbs that highlight either the collection (as a whole) or individual stories within the collections to pull readers in. It has been working – to a degree. I’ve been making some money, but it’s still just pizza and beer money.

Therefore, I’d be interested in any feedback my readers care to offer as to whether you think my blurbs are interesting. Do they at least make you click on the links to look?

For example, to advertise my horror/dark fantasy collection, “Skin and Bones” I’ve tweeted the following pertaining to individual stories:

1) Ancient taboos collide in “Bones in the Fire”

2) Zombie insects? Find out in “Zombitos”

3) The buzzing sound died; maybe the bugs had busted his eardrum. Then he heard chewing noises inside his brain. (From “Zombitos”)

4) She did not stop the cat as it ran past, an eye clamped in its teeth. (From “Third”)

5) And then her husband melted away…a stream trickling, then rushing, toward the sea from whence he came. (From “The Fisherman’s Wife”)

From my horror/comedy/political satire “Zombies and Aliens” (note: may offend you depending on your political affiliation):

1) “A Congressional Zombie Love Story”

2) Republicans v Democrats: whose brains taste better? (From “Prop Z”)

From one of my erotica collections (“The Box Quadrilogy”) (Adults only!)

The “Box Lunch Cafe” smelled not of burgers or fries, but of women.

Of course, I try not to bombard my twitter followers with constant “buy my books!” tweets. That’s a huge turn off. I also tweet about my other interests: cats, more cats, travel, zombie fiction, animal rights, environmental protections, space exploration, and even more cats, etc.

If you’d like, you can also follow me on Twitter @TheFarPlaces

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3 thoughts on “Experiments in Marketing

  1. Go you! Glad to hear you’ve had some success. That’s heartening. Are you adding hashtags to your tweets? They would be subjects such as #zombies, #shortstories and so on. They are supposed to help.

    I failed at twitter yet again. I do crosspost there but there’s just so much to catch up on that I gave up. Maybe I will take it up again soon … ish.

  2. Pingback: August Round-Up | XC Publishing

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